SEO | Seo Los Angeles Or Pay Per Click: Which Should You Choose?

If you are thinking of marketing your business online, you might have been pondering whether you should use organic SEO Los Angeles or Pay per Click (PPC).

To help you make the most informed decision, know how each of these online marketing strategies work to help you boost your overall business standing online and increase your sales as well as know which online marketing is suited for your business.

PPC (Pay per Click Advertising)

PPC is a form of advertising that appears in a colored boxes on search results pages and are separated from the organic search results. Every time it is clicked, you as the advertiser will be charged for it.

To outsmart your competitors in PPC advertising, you must bid higher for the keywords relating to your product or service. This means, you need to set monthly budget to get increase traffic to your site.

Organic SEO

Organic SEO Los Angeles lets your website appear on search engine's result pages base on the information you are giving them. The more relevant, unique and informative your content is the more likely search engines will rank your websites. So as long as you ensure relevant content, other websites link to you, and the search engines love your website for that.

How SEO Edges out PPC

What makes SEO Los Angeles edges out PPC is that your targeted audience will most likely click through the organic search results rather than the PPC search. In fact, according to a survey, 85% of internet users ignore paid listings.

Besides, organic SEO Los Angeles results has 30% higher conversion rate than PPC. This means more visitors will be convinced to avail of your product and service when you use SEO Los Angeles.

Indeed, both SEO Los Angeles and PPC could give you the benefits you are looking for but when it comes to cost-effective online marketing and quality traffic, organic SEO Los Angeles has the upper hand.

If you have decided to choose SEO Los Angeles for your online marketing needs, contact the leading SEO firm in Los Angeles, ITChair at (310) 927-2588 or log on to